YESTERDAY’S Scottish Sun ran a tale about Jimmy Choo shoes going on sale in H&M stores and fears that fights might break out as fashion victims try to get hold of them.
And it was accompanied by the simply brilliant headline: ‘Pardon me, boy . . . is this the cash-in queue for Choo Shoes?’
It’s the latest contender in allmediascotland’s ‘Headline of the month’ competition, in association with whisky folk, Whyte & Mackay.
Up for grabs each month are bottles of Whyte & Mackay Special whisky – for both the author of the headline and the person who has nominated it, with the monthly winners entered in a ‘Headline of the year’ competition where two bottles, each worth an estimated £150, of Whyte & Mackay 30 year-old are the prizes. The above headline was nominated by PR person, Stephen Rafferty.
Eligible are headlines in Scottish newspapers (national and local), plus Scottish magazines and online.