THE new Independent newspaper spin-off – the i – is to become more widely available in Scotland.
Comprising bite-size, but self-consciously broadsheet-style reporting, the i retails for 20p and, when it was launched in October, it was the UK’s first new national newspaper for 25 years.
When it was launched it was available only in Edinburgh and Glasgow. It goes Scotland-wide from Monday.
In a statement issued by the Independent, Simon Kelner, editor-in-chief, is quoted, saying: “At the Independent and i, we pride ourselves on listening to our readers and it has been great to have been inundated with such positive feedback about i since its launch in October. The demand from Scotland is a testament to the paper’s success so far and we are pleased to be in a position to respond.”
Andrew Mullins, managing director of i, The Independent and sister title, the Evening Standard, is also quoted, this time saying: “The latest expansion in Scotland demonstrates the impact that i has had so far. By continuing to exceed expectations, i proves there is a place in the market for a paid-for, concise quality daily.”
