Attention all those working in PR!

THE next Media Clinic feature on allmediascotland.com is all about PR.

Of course, there is scouring the Press, etc and searching the internet, but are there any other ways to track the progress of a media release once it has been dispatched, and therefore find out whether anyone has used it?

That’s the question being posed in the upcoming Media Clinic, which is all about the media community pitching in to help itself.

So, in the spirit of camaraderie, if you have an answer you would like to suggest, do feel free to send it here, for possible publication in a week’s time, on the eighth.