SCOTLAND’S third-richest horse race has started the hunt for a sponsor in 2012.
The Edinburgh Cup, run at Musselburgh on Derby Day, follows only the Ayr Gold Cup and Scottish Grand National in terms of prize money.
The inaugural Edinburgh Cup last year pulled in top class entries from the UK’s leading stables, producing a top-class winner in the William Haggis-trained Harris Tweed.
Musselburgh Racecourse boss, Bill Farnsworth, has made clear his ambition is to take the £80,000 race up to the £100,000 mark and he believes that as Channel 4’s premier meeting on Saturday June 4, that it will attract the interest of a major sponsor.
Mr Farnsworth said: “We are delighted the Tote saw the value in supporting the Edinburgh Cup and we are looking for a partnership to continue the race sponsorship in 2012 and beyond, which can help realise our ambitions of making this a £100,000 race.
“As the second richest Scottish flat race of the season, it pulls in entries from all the top stables and has created a lot of interest in the industry.
“The Epsom Derby is later in the day and the Edinburgh Cup is the feature handicap, on a day when racing is firmly in the public spotlight.
“With Channel 4’s continued backing we think it is a very attractive proposition for a major bookmaker chain or similar high-profile business.”
Farnsworth has taken the somewhat unconventional route of advertising for a sponsor.
He said: “We can’t sit on our hands and have to be innovative in how we conduct our business. If an advert generates interest in this premium race and we secure a three-year agreement then it will be well worth it.
“This is a significant fixture in the flat racing calendar and we keen to build on the early success of the Edinburgh Cup which has greatly benefited from the excellent support of the Tote.”
With the Scottish Sprint Cup supporting the feature race, Edinburgh Cup Day at Musselburgh will boast a total prize fund in excess of £200,000 in 2012.
ends
Issued in behalf of Musselburgh Racecourse by Sure Public Relations. For further information please contact Stephen Rafferty on 07980 598764 or email moreinfo@surepr.co.uk
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Contact: Stephen Rafferty
Phone: +44(0)7980 598764
Email: moreinfo@surepr.co.uk
Website: http://www.musselburgh-racecourse.co.uk
