Media release: Knoxy ditches heels to support efforts to get nation active

CLYDE 1 DJ, Knoxy, will be swapping her high heels for trainers tomorrow (Thursday, October 14th) as part of an effort to help get Scotland more active.

The DJ is giving her support to ‘Wear Your Trainers to Work Day’ which is an initiative launched as part of the Active Nation campaign, aimed at getting people more active in the lead up to the 2014 Games and beyond.

The Active Nation initiative, part of a Games Legacy for Scotland, highlights the importance of taking just 30 minutes of exercise, five times a week and how easily this can be incorporated into your normal working day.

Knoxy, Bauer Radio’s new drive-time presenter, will be participating by walking part of the way to Clyde 1’s headquarters at Clydebank.

She visited the Glasgow Bothwell Street outlet of Run 4 It, the chain of specialist running shops, where expert staff fitted her out with a pair of trainers to get her started.

Knoxy said: “This is a great way to kick start getting active, particularly when it involves doing something which you can fit into your everyday routine.

“Staying active is really important to me – it’s great for my health and makes me feel good – and this will get me thinking about walking to work more regularly.

“Thanks to Run 4 It, I now own my first pair of trainers and I intend to put them to good use and I hope others will be taking part tomorrow too!”

Wear your Trainers to Work Day is timed to coincide with the flag handover of the Commonwealth Games from Delhi to Scotland on October 14th.

Bauer Media is backing the campaign, encouraging people to wear trainers to work and donate £1 to their charity, Cash for Kids charity.

People are being encouraged to wear their trainers to work tomorrow to see how easy it is to walk to work, walk home, go out for a walk at lunchtime or walk to your meetings through the day.

Says a spokesperson: “The Scottish Government is also encouraging their staff to wear their trainers to participate and staff across St Andrews House and Victoria Quay in Edinburgh and Atlantic Quay in Glasgow will be wearing their trainers and getting active.

“The campaign demonstrates how easy it can be to get the recommended 30 minutes of exercise, five days a week by making small, simple changes.”

For more information on how you can be fitter and improve your health or to set a personal activity goal, please visit www.ouractivenation,co.uk

ENDS

Notes for editors

For further information on Bauer Media please contact Kim Munro at The BIG Partnership on 0141 333 9585 kim.munro@bigpartnership.co.uk

For further information about Active Nation, please contact Linda McIntyre at Consolidated PR on 0141 285 0229 LindaM@consolidatedpr.com

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Contact: Kim Munro

Email: nicola.macnaughton@bigpartnership.co.uk
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