THE Scottish radio stations owned by Bauer Media are hoping to emerge victorious this evening at awards being handed out by the UK-wide Radio Academy.
The awards recognise the best promotions and marketing initiatives in UK radio.
And Bauer Media’s Radio Clyde and Radio Forth – along with sister stations, Moray Firth Radio, Tay, West Sound and Radio Borders – are one of four nominees chasing the title of ‘Best local/regional on-air promotion’.
The promotion was for a campaign on behalf of the Scottish National Blood Transfusion Service.
