BEGINS the website operated by Scottish Rugby: “Scotland’s Rugby World Cup quarter-final showdown with Australia generated one of the highest TV audiences for the sport for a decade, as millions of viewers followed the action back home.
“The Twickenham quarter-final vs. Australia, which saw a last-minute penalty decide the outcome, captivated the Scottish public to become the most watched rugby match in Scotland in the past ten years, and the most viewed game north of the border of the whole tournament.
“The tense end-to-end affair generated an audience peak of 1.1million, one in five of the Scottish population tuning in to see if a semi-final place could be secured.
“BARB (Broadcasters’ Audience Research Board) ratings from STV, the national rights holders for the tournament, showed an audience reach of 3.3m Scots for the tournament, two-thirds of the national population.”
Read more, here.
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THE trade title, Press Gazette, is celebrating its 50th birthday.
And, interestingly, the front cover of issue one carries a contents box – of press releases, that can be found, inside.
Read more, here.
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A SUB-editor is being sought by The Courier newspaper, in Dundee.
The vacancy is being advertised here, on the allmediascotland.com media jobs board.
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A DEADLINE of February 5 has been set for entries to a marketing awards competition run by The Drum marketing and media magazine.
Says The Drum – here: “The Drum Marketing Awards have launched – with top marketers from Visa, BT Business, Three, Heinz and Monsoon lined up as judges.
“The Drum Marketing Awards, now in its tenth year, celebrate the best marketers and campaigns in the UK.”
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THE Scotsman’s Aidan Smith writes about ‘lads mags’ and their recent demise – here.
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BEGINS former BBC Scotland controller, John McCormick, also in The Scotsman: “Since the last BBC Charter Review, in 2006, the media landscape has changed almost beyond recognition. For the first time, smartphones have overtaken laptops and tablet computers as the British public’s primary method of accessing the internet.
“Fewer people are watching live television as catch-up and video-on-demand services become ever more popular.
“Technological advances, increased competition and huge changes in the methods through which the public consume content mean the BBC faces a more challenging environment than ever before in fulfilling its remit to inform, educate and entertain.”
Read more, here.
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BEGINS the Agenda op ed slot in today’s Herald: “The law of defamation in Scotland is woefully out of date.”
It is a chilling read, here.
Its author is Robert Sharp, head of campaigns at English PEN, and is preceded by an article by the newspaper’s chief reporter, David Leask, on page eight of today’s edition.
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