THE Leith Agency has been named the Star Agency of the Year at awards celebrating the best of the Scottish marketing sector.
The awards ceremony was held last week, in Edinburgh.
And the winners’ list reads:
Brand development
Material_UK, Frame, XYZ & SSE How SSE Energised Entertainment BRONZE
STV Creative and Lidl A Winning Lidl Partnership SILVER
The Union and McEwan’s Beer Company Rolling out the Red Carpet GOLD
Marketing planning, resources, research and insights
DC Thomson The Game Generation BRONZE
The Leith Agency and Glasgow 2014 Commonwealth Games Glasgow 2014 Ticketing Campaign SILVER
The Leith Agency and The Scottish Government Kids In The Car GOLD
Social and sustainable
The Leith Agency and The Scottish Government Drink Driving: Scotland’s Journey Towards Zero Tolerance SILVER
Story UK and The Scottish Government Not Far? Leave the Car and Feel Better GOLD
International marketing
Edrington and Lightbrigade PR The March of The Warriors – Highland Park BRONZE
The Leith Agency and The Scottish Government Scotland Takes a Bite out of the Big Apple SILVER
Story UK and Ardbeg Ardbog Day – After all, the Whole World Digs Ardbeg GOLD
Employer brand of the year
Skyscanner
Star marketing student
Adelle Brotherton, University of Stirling
Star creative student
Andrew Palfreyman, Edinburgh College
Rising agency star
Richard Gill, iProspect
Rising marketing star
Alexis Donald, Tesco Bank
Rising creative star
Jordan Laird and Ian Greenhill, The Leith Agency
Advertising
The Leith Agency and Glasgow 2014 Commonwealth Games Glasgow 2014 Ticketing Campaign BRONZE
The Union and Quality Meat Scotland Wham Bam Thank You Lamb SILVER
The Leith Agency and The Scottish Government How David Coulthard Helped Save Lives on Country Roads GOLD
Design
Frame and Intu Lakeside Free Wifi BRONZE
The Famous Grouse and the Big Partnership 40 Year Old Decanter SILVER
4c Design and Glasgow 2014 Commonwealth Games XX Commonwealth Games Queen’s Baton GOLD
Digital
LEWIS and Scottish Power With Great Power Comes Great Responsibility BRONZE
LEWIS and Hunter Boot Bootylicious SILVER
Harviestoun Brewery and Primate From Bytes To Barrels GOLD
Integrated marketing
Celtic FC #Beceltic Belong BRONZE
The Union and Quality Meat Scotland Wham Bam Thank You Lamb SILVER
Story UK and The Scottish Government Alcohol Moderation – Drop A Glass Size GOLD
Event marketing
The Leith Agency and The Scottish Government Home Energy Scotland: Helping Keep Scotland Warm BRONZE
Glasgow Life Glasgow World Cup Gymnastics 2013 SILVER
Story UK and Ardbeg Ardbog Day GOLD
Media
Maxxium UK and Zenith Optimedia Ginger Grouse ‘Join The Taste Adventure’ BRONZE
Maxxium UK and Zenith Opitimedia Sourz: This is our Shot SILVER
Carat and Glasgow 2014 Commonwealth Games, Painting Glasgow With A 2014 Brush GOLD
PR
VisitScotland Once, Twice, Three Times A Pony… BRONZE
Material UK and Tennent’s Lager Celebrating 20 Years as the T In T in the Park SILVER
Wire Media Driven PR; Turning the Fastest Woman in the World into a Brand GOLD
Sponsorship
Maxxium UK and Material UK Ginger Grouse – The Spirit Of Scottish Rugby BRONZE
Material UK, Frame, XYZ and SSE How SSE Energised Entertainment SILVER
Material UK and Tennent’s Lager Celebrating 20 Years as the T In T in the Park GOLD
Cause-related and charity
Tayburn Ltd and Scotland Yard Adventure Centre Adopting a Strategic Approach to Partnership BRONZE
SAMH and The Bridge Making Suicide a Conversation Starter SILVER
The Union and The National Trust for Scotland These Boots Were Made For Saving GOLD
Finance and professional services
Tesco Bank We Open on a Bagel BRONZE
Standard Life Good To Go SILVER
Royal Bank of Scotland Natwest and M&C Saatchi RBYes GOLD
Food and drink
Highland Park and Lightbrigade PR The March of the Warriors BRONZE
Maxxium UK The Famous Grouse Personalisation SILVER
The Union and McEwan’s Beer Company Rolling out the Red Carpet GOLD
Public sector
Tayburn Ltd and Historic Scotland Selling Scotland’s History to the World BRONZE
The Leith Agency and The Scottish Government Home Energy Scotland: Helping Keep Scotland Warm SILVER
The Leith Agency and The Scottish Government How David Coulthard Helped Save Lives on Country Roads GOLD
Retail
STV Creative and Lidl A Winning Lidl Partnership BRONZE
Maxxium UK Sourz Toffee Apple Launch In Tesco SILVER
LEWIS and Hunter Boot Bootylicious GOLD
Tourism and leisure
The Edinburgh Playhouse Record Attendance and Record Sales BRONZE
Celtic FC #Beceltic Belong SILVER
The Leith Agency and Glasgow 2014 Commonwealth Games Glasgow 2014 Ticketing Campaign GOLD
Chairman’s award for first-time agency entrant – agency
4c Design
Chairman’s award for first-time agency entrant – client
Graham’s The Family Dairy
Chairman’s award for a SME agency
Wire Media
Chairman’s award for a SME client
Hunter Boot
Star agency of the year
The Leith Agency
Star marketing team of the year
Glasgow 2014 Commonwealth Games
Agency star of the year
Jim Kelly, Story UK
Marketing star of the year
Martin Reynolds, Glasgow 2014
