SOME of the best-known names in Scottish public relations were recognised last night at the PRide Awards 2016, run by the Chartered Institute of Public Relations.
And among the winners at the black tie event, held at Edinburgh’s Assembly Rooms, were VisitScotland (Internal Communications Campaign, Consumer Relations Campaign, Public Sector Team of the Year and Outstanding In-House Public Relations Team), Holyrood PR (Corporate and Business Communications Campaign and Low Budget Campaign) and Weber Shandwick (Healthcare Campaign, Best Use of Media Relations, Best Use of Photography or Design and Young Communicator of the Year).
The full list of winners, runners-up and finalists reads, as follows:
Corporate and Business Communications Campaign
Gold winner:
Holyrood PR
Scottish Business Resilience Centre: Cracking the Media
Silver winner:
Weber Shandwick
A dram fine investment
Finalists:
Grayling and M&S
New Foodhalls Place M&S at the Heart of the Community
Havas PR Edinburgh
Asda Carrier Bag Grants – supporting Scottish communities
Holyrood PR
Showcasing Perth To The World
Weber Shandwick
Making a Trademark Tsar
Internal Communications Campaign
Gold winner:
VisitScotland
The Spirit of Scotland
Silver winner:
University of Glasgow
#UofGFullStop
Finalist:
North Ayrshire Council
North Ayrshire Council Internal Communications Campaign
Consumer Relations Campaign
Gold winner:
VisitScotland
Year of Food and Drink 2015
Silver winner:
Wire Media
Tennent’s Lager – Share A Pint
Finalists:
Camelot and 3×1 Group
The National Lottery: Creating more millionaires than ever before
Partick Thistle and Indigo
Kingsley – The seven foot, mono-browed, dentist-deprived ray of sunshine
The BIG Partnership & Edinburgh Dungeon
Catch it while you can! Launching Edinburgh Dungeon’s Deadly Diseases Show
Wire Media
Mackie’s – The Sweetest Job In The World
Public Sector Campaign
Gold winner:
Fife Council
Help a child to Grow
Silver winner:
The Scottish Government Marketing and Smarts Communicate
Don’t miss what’s round the corner
Finalists:
3×1 Group
Just Change – A New Approach to Local Taxation
In Partnership: VisitScotland and the Borders Railway Blueprint Partnership
Borders Railway just the ticket for tourism!
Seafish
Fishing for success with Seafood Week
Skills Development Scotland (SDS)
Scottish Apprenticeship Week 2016
Community Relations Campaign
Gold winner:
Grayling Scotland & M&S
Spark Something Good Edinburgh
Silver winner:
Weber Shandwick and The Scottish Government
Eat Better Feel Better’s Healthy Helpers
Finalists:
Falkirk Council
Stand Up
Orbit Communications
Putting Down Roots – Community Engagement Done Well
Pagoda Porter Novelli
The Mighty Oaks
Weber Shandwick
Underneath the Arches
Public Affairs Campaign
Gold winner:
Cancer Research UK
Scotland Vs Cancer
Silver winner:
Weber Shandwick & SAMH
Ask Once, Get Help Fast
Finalists:
Indigo
Children’s Hospice Association Scotland – Better Care for Children with Shorter Lives
Orbit Communications
Effective Complaining: Increasing the profile of Ombudsman Services
Perceptive Communicators for BioCity Scotland
Enterprise Area
Skills Development Scotland (SDS)
Scottish Apprenticeship Week 2016 – Parliamentary Engagement
Not-for-Profit Campaign
Gold winner:
Pagoda Porter Novelli
Rock Trust Sleep Out 2015
Silver winner:
Orbit Communications
Cyrenians #TellYourStory: We all have a past, a present and a future
Finalists:
Indigo
Care & Repair: Change a Life in a Lunchbreak
Muckle Media
Entrepreneurial Spark reaches entrepreneurs across the UK through quick-thinking Budget reaction
Healthcare Campaign
Gold winner:
Weber Shandwick
Ask Once, Get Help Fast
Silver winner:
Pagoda Porter Novelli
The Mighty Oaks
Finalist:
The Scottish Government and Four Scotland
Giving Flu The Boot
Integrated Campaign
Gold winner:
The Scottish Government and Four Scotland
CSE: Bringing a hidden crime into the open
Silver winner:
Volpa and The Enchanted Forest Community Trust
The Enchanted Forest 2015: FLUX
Finalists:
Scottish Book Trust and Kirsty Innes PR
Book Week Scotland 2015: Taking The Road Less Followed
Seafish
Fishing for success with Seafood Week
The Scottish Government Marketing and Smarts Communicate
Don’t miss what’s round the corner
VisitScotland
Spirit of Scotland
Low Budget Campaign
Gold winner:
Holyrood PR
Scottish Business Resilience Centre: Cracking the Media
Silver winner:
Holyrood PR
Bagpipe Amnesty Hits The Right Note
Finalists:
The Scottish Government and Four Scotland
The True Gift of Giving
VisitScotland with Denholm Associates
Ambassadog – The Search for Scotland’s Canine Ambassador
Weber Shandwick
A dram fine investment
Wire Media
Mackie’s – The Sweetest Job In The World
Arts, Culture or Sport Campaign
Gold winner:
Smarts Communicate and The Scottish Government Marketing
Scotland’s Winter Festivals
Silver winner:
Weber Shandwick
Big Words on the Royal Mile
Best Use of Media Relations
Gold winner:
Weber Shandwick
Bone Appetit! ICMI’s Dog’s Dinner
Silver winner:
Holyrood PR
The Nan Who Loves Naan
Finalists:
Grayling and M&S
Macmillan Cancer Support’s World’s Biggest Coffee Morning
Smarts Communicate and Scottish Government Marketing
WW100 Scotland: What do we learn from all this?
VisitScotland
Macbeth: The Man, Myth & Legend
Wire Media
Grahams The Family Dairy – When The Cream Rose To The Top
Best Use of Social Media
Gold winner:
Smarts Communicate and The Scottish Government Marketing
Scotland’s Winter Festivals
Silver winner:
University of Glasgow
Social media promotion of the discovery of Gravitational Waves
Finalists:
Pagoda Porter Novelli with The Scotch Whisky Experience
#whiskymeet for World Whisky Day
Scottish Government
Changing children’s future by the power of social media
Seafish
Fish Pun Day
The Scottish Government Marketing and Smarts Communicate
Don’t miss what’s round the corner
Best Use of Photography or Design
Gold winner:
Weber Shandwick
From Rags to Riches
Silver winner:
NHS Education for Scotland
The First Bite is with the Eye
Finalists:
Muckle Media
Celebrating the 50th anniversary of HIE across the Highlands and Islands and around the world
Think
The RPS Journal
Weber Shandwick
Design of a Night-time
Best Publication
Gold winner:
West Dunbartonshire Council
Housing News
Silver winner:
Think
Be Healthy
Finalists:
Glasgow Housing Association (GHA)
Sheltered Housing News
Glasgow Housing Association (GHA)
The Key
Think
Connect
Weber Shandwick
Reading of a Night-time
Best Event
Gold winner:
Real PR and Real Food Real Folk
Let’s Eat Glasgow!
Silver winner:
Muckle Media
Gordon & MacPhail: Launch of Mortlach 75 Years Old, the world’s most exclusive whisky
Finalists:
Grayling and M&S
Macmillan Cancer Support’s World’s Biggest Coffee Morning
North Ayrshire Council
Provost’s Civic Pride Awards Charity Dinner
Skills Development Scotland (SDS)
Scotland’s Modern Apprenticeship Awards 2015
Talking Canvas
Aquaculture conference makes a splash
Issues or Crisis Management
Gold winner:
The City of Edinburgh Council
Managing the City’s Emergency School Closures
Silver winner:
Scottish Canals
Sharing the journey; Scottish Canals and our customers
Finalist:
Amey and Transport Scotland
Closure of the Forth Road Bridge; an event of national significance
Outstanding Young Communicator
Gold winner:
Julie Brander MCIPR
Weber Shandwick
Finalists:
Chris Fairbairn ACIPR
Holyrood PR
Craig MacLellan ACIPR
Pagoda Porter Novelli
Leo Plaster MCIPR
VisitScotland
Nick Hanlon MCIPR
Weber Shandwick
Sarah Ward MCIPR
Weber Shandwick
Outstanding Independent Practitioner
Gold winner:
Lisa Palompo Dixon MCIPR
Palompo PR
Public Sector Team of the Year
Gold winner:
VisitScotland
Silver winner:
The City of Edinburgh Council
Outstanding In-House Public Relations Team
Gold winner:
VisitScotland
Silver winner:
Wheatley Group
Finalist:
The City of Edinburgh Council
Outstanding Small Public Relations Consultancy
Gold winner:
Perceptive Communicators
Silver winner:
Holyrood PR
Finalists:
Becky White PR
O’Leary PR
Volpa
Outstanding Public Relations Consultancy
Gold winner:
Wire Media
Silver winner:
Weber Shandwick
Finalists:
3×1 Group
Citypress Scotland
Muckle Media
Pagoda Porter Novelli